It seems like a simple question, right? A common response would be: "Yes! For God's sake, I don't want everyone to know what I'm searching!" However there's much more to this argument than what meets the eye--perhaps I should elaborate...
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| Even LOLCats need a little privacy. |
Mark Zuckerberg has all the right to sell this information. He's offering a free service, which you've chosen to use! Advertising brings in some revenue, but the real prize is in selling demographic information that businesses can use to hone in and reach their market. Truthfully, I don't mind that his company does this, but then again there's always a line.
Danah Boyd, an expert on new media, coined the acronym PEI (Personal Embarrassing Information), which is play on the well-known acronym PII (Personal Identifiable Information). It points out that maybe there's a difference between personal information that identifies us and personal information that is just plain embarrassing and private. Perhaps Facebook should be able to sell PII, but not PEI. Though it makes you wonder, where's the line?! Honestly, I don't think there is a line so I just follow a simple practice -- don't upload/post anything you don't want being used! It's easy, and saves you a possible headache down the road.
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| No one will ever understand it. |


Thanks Ross -- good thinking....and great images! Now that we've talked about opt-in and opt-out defaults -- what do you think? Should there be some regulation to protect individuals, or to at least help us to understand what is being collected about us?
ReplyDeleteThere should definitely be some opt-in and opt-out choices for users, but they should be clearly indicated. None of that 6 pt. font that's jammed in the margin -- make it easy and simple for anyone to make the choice. :)
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